 | #FeelingFunkyOnFriday - Summertime and you got women on your mind.Come on, I couldn't leave Mungo Jerry out of this incredible summer extravaganza. |
Articles posted by "Martin Henley"
Da man himself
 | Where is the man?You would expect, and it has historically been the case that there is nothing like a disaster to turn up a leader, hence the phrase “cometh the hour, cometh the man.” |
 | If you haven't got a blogging clue about ... market research.Nothing too difficult here, I am sure we are all familiar with market research, but why is it important and how do you do it? |
 | #HappyCustomers - Telemarketing & Sales Management TrainingSimon Birch of Solutions Inc. talking about the Telemarketing Training & Sales Management Training that we carried out with his team |
 | If you are looking for inspiration you may have just found it.This man is nothing short of incredible he spends his life talking to people about how incredible they are, and he is perhaps the most incredible of all of us. |
 | #FeelingFunkyOnFriday - Summertime, time to kick back and unwind.Number two in our summertime special, I wont be pushing it any further. |
 | Don't shoot the messenger!Did I fall into a popular marketing trap with last weeks post about why for some people marketing doesn’t work? |
 | If you haven't got a blogging clue about ... situational analysis.It's taken six weeks but finally we have come up with something really meaty and unnecessarily complicated to get our teeth into ... situational analysis |
 | #HappyCustomers - Telemarketing TrainingHarvey Tuck from Kyoto Commercial Kitchens talking about the benefits of the Telemarketing Training that we did with his team. |
 | Why does Bill Hicks hate marketing so much?Bill Hicks is a huge, late giant of comedy, he clearly didn't like marketing. |
 | #FellingFunkyOnFriday If this doesn't brighten your day I honestly don't know what will.it's summer time and if you aren't on holiday give yourself five minutes of sheer, unadulterated brightness. |
 | Why is it that for some people marketing just doesn't work?Wow this is a big question and the person that can answer it will probably make a lot of money, watch my back I am going in! |
 | If you haven't got a blogging clue about .... creating a marketing plan.There are some fantastic stats that demonstrate that having a marketing plan is inextricably linked to business success. So why don't we all have one? |
 | #Happy Customers - Sales Recruitment & ManagementHere is the fantastic Mr Wilf Charles talking about the sales & marketing recruitment that we did for him and the ongoing sales management service we are providing. |
 | If it's about getting attention this ad might be the best ever.I absolutely love this which is surprising because it's not really my thing, I am not big on advertising but this ad definitely does the job. |
 | #FeelingFunkyOnFriday - I got something on my mind.This is too funky to be current, isn't it? |
 | Thank you Seth Godin.Somebody recently put a book in my hand and said to me, "well done, you have just discovered your new favourite author." |
 | If you haven't got a blogging clue about .... marketing strategy.We all know that we need a marketing strategy but I recently discovered that even people who turn up for a marketing strategy workshop aren't very confident about what marketing strategy means. |
 | #HappyCustomers - Inhouse Social Media TrainingHere is Lee Gold of Peewee's talking about the Social Media Seminar that he attended and the subsequent in-house training that we carried out with his team. |
 | If sales is a performance sales managers are the lead.Here is a great example of how you own a sales team. I am not advocating you treat your sales team quite like this, HR may object, but this is a great performance. Includes offensive language. |
 | #FeelingFunkyOnFriday - EnjoyNot much to say this Funky Friday, this is nice and funky in a kind of relaxed way. |
 | Whatever happened to good grace & manners in marketing?I don't often think of myself as old but I remember a time when sales and marketing people had to have a bit of graciousness. |
 | If you haven't got a blogging clue about ... leads.Sometimes you just can't buy a lead, or convert a lead, sometimes the leads are good, sometimes they are bad but actually, what the hell is a lead? |
 | #HappyCustomers - Social Media TrainingSome more happy Effective Marketing Customers talking about their experience at one of our Social Media Workshops. |
 | What is it about American Football & Inspiration?Here is a great example of what can be achieved if you can forget what's going on around you and really do your best. |
 | #FeelingFunkyOnFriday - No Matter Where You RoamNot exactly a blast from the past, more a gentle breeze. |
 | Customers only really like easy things.I have recently had two sales experiences that have highlighted an all too common sales mistake. |
 | If you haven' got a blogging clue about ... sales.This one is easy, there can be no jargon or confusion whatsoever, absolutely everybody knows what sales is. |
 | #HappyCustomers - How effective is Effective Marketing?Have you ever wondered exactly how effective Effective Marketing actually are? Well wonder no more because the answer is right here. |
 | What do a 15 year old and salesmen have in common?Here is a great example of what could happen if Dale Carnegie dynamite gets into the wrong hands. |
 | #FeelingFunkyOnFriday - stand yourself next to a mountainGet yourself some Jimi Hendrix on this fine Friday. |
 | Sticking your head above the parapet.The markets haven't been kind for the last two or three years but actually that may not be too bad a thing. |
 | If you haven't got a blogging clue about ... marketing.You are thinking this must be a joke right, how can marketing, a word that has been in use since the 1560's, be jargon,surely everyone knows what marketing is. |
 | #HappyCustomers - Internet Marketing TrainingHere are some more happy Effective Marketing customers talking about their experience of one of our Internet Marketing Workshops. |
 | Telesales in full effect from the amazing FonejackerHere is an amazing example of how telemarketing works, if you have a great offer, you get their attention and you use open questions. |
 | #FeelingFunkyOnFriday - Walk on with Hope...You'll Never Walk Alone if you are walking with Elvis Presley. |
 | Do you have to be unique to be successful?USP's are just part of a whole raft of propaganda around marketing and starting your own business that I believe exists only to keep the majority of people down. |
 | If you haven't got a blogging clue.How could you have a blogging clue, marketing is developing new words, phrases and activities like its going out of fashion. |
 | #HappyCustomers - Sales Recruitment ServicesHere is another happy Effective Marketing Company customer talking about the benefits that they have taken from working with Effective Marketing, this time it was Sales recruitment that we were able to help with. |
What if Al Pacino were to take your sales meetings?Is it pushing the point too far to compare sales with American Football? For Effective Marketing it's the same, two silly games that mean nothing unless you take it really seriously. Check out Al Pacino and take a lesson in motivation. |
 | #FeelingFunkyOnFriday You will be, push the button.Here's a little bit of Al green to put you in the mood on this beautiful Friday. |
 | A great example of great closing from Mr. DieselClosing is often considered to be the most difficult, and therefore, the most respected skill amongst sales people. |
 | Back to School with Young EnterpriseOf all the things that Effective Marketing have been involved in Young Enterprise has to be the most rewarding and the most beneficial. |
 | That Mail Chimp just gets cheekier and cheekier!It’s actually quite hard to explain how fond effective marketing have become of that cheeky little Mail Chimp. |
 | Motivation, that's what you need.You will love this incredibly creative and engaging presentation of some really important research into what motivates. |
 | You absolutely have to love Basecamp and 37 SignalsNot only have 37 Signals developed a fantastic tool for managing collaborative projects which is massively intuitive and simple to use, they also set the standard in how to do internet business. |
 | Effective Marketing loves an award winning customerWe absolutely love it when people who win awards decide that they want to be working with Effective Marketing. This award is particularly rewarding for Jackie Keddy as the selection and voting was carried out by her peers, other coaches who are doing the job right now. |
 | Social Media Training FeedbackWe are justifiably smug about the feedback that we have had after last weeks Social Media Seminar. |
 | Effective Web Marketing SeminarMore than 27 attendees and over 18 companies were represented in pursuit of web marketing legend status at An Introduction to Effective Web Marketing. |
 | Effective Telemarketing SeminarMore than 30 attendees and over 20 companies were represented in pursuit of telemarketing legend status at An Introduction to Effective Telemarketing Seminar. |
 | Is it any wonder The All Blacks win Rugby matches?If you have spent anytime with Effective Marketing you will know that we are big on getting in the mood, perhaps not quite on the scale of The All Blacks but you get the gist. |
 | Not sure about Social Media?Still not sure about Social Media, you had better make your mind up because it isn't waiting for you. |
 | What a week!Martin has had a good week, check it out in pictures... |
 | Summertime and the living is easy....Martin talking about the seasonal nature of businesses and the effect that the recession is having on the seasonal performance of Effective Marketing. |
 | 2009 Brighton Festival FringeNew advertisers for the 2009 Brighton Festival Fringe |
 | Well Done DadWe are delighted to announce the birth of a baby girl to The Effective Marketing Company's very own Keith Fowler and his wife Catherine |
 | Martin Henley in the NewsMartin Henley explains why the bankruptcies of businesses may have a positive effect on companies |
 | Don't let me downMartin sky-diving |
No bad time to do good business.Well another eight months has passed and here is our third post, at The Effective Marketing Company we are nothing if not regular. |
 | Proactive StyleProactive Style target HR and Training Managers with a proven process for evaluating training and calculating the return on investment of training and other people investments. |
 | OACGOACG provide consultation, design and outsourced services to companies developing embedded software products. |
 | 2009 Brighton Festival FringeFollowing the monumental success of The Brighton Festival Fringe 2008 The Effective Marketing Company have been engaged once again to assist in the search for local and national advertisers and sponsors for the Fringe Guide and Fringe City for 2009. |
The trouble with blogging …Of course there is no trouble with blogging other than the fact that it is a very public commitment and when you dont keep it up it’s a public embarressment. Then people very graciously post comments, and then you can’t delete it and before you know where you are 8 months have passed and there has been no action, and everyone can see there has been no action. |
 | The Argus AppealThe Argus Appeal is the charity of the Argus newspaper which in 2007 will be celebrating its 50th year of giving to those most in need in Sussex. |
 | The Business Community Partnership (BCP)BCP introduces businesses to community groups, voluntary organisations and social enterprises that will benefit most from professional support. |
 | Young EnterpriseYoung Enterprise is the UK’s leading business and enterprise education charity. |
 | Goodwood RentalGoodwood Rental have a unique offering in the corporate car rental market. |
 | On a run2008 will be the 100 year anniversary since the 1908 Olympics came to London where the distance for the modern marathon was set. |
 | Welcome Lisa StoneWe are extremely pleased to welcome Lisa Stone to the role of Telemarketing Manager. |
 | Certain SopsCertain Shops provides an online source of vetted professionals who are exclusively recommended, and maintain their position on the Certain Shops website only ba maintaining positive client feedback. |
Marketing is an enormous waste of time, energy and money. Discuss.It has taken an enormous amount of time and energy to produce this website - almost 11 months. |
 | Welcome Keith FowlerWe are extremely pleased to welcome Keith Fowler to The Effective Marketing Company. |
 | Brighton Festival FringeThe Fringe Festival happens alongside the Brighton Festival throughout May, running more than 150 of the more intersting and high profile events attracting around 150 000 visitors. |
 | Welcome Em StenningWe are extremely pleased to welcome Em Stenning to our telemarketing team. |
 | SKF Services LtdSKF Services provide rehabilitation supplies and equipment to sports therapists, osteopaths and clinics across the UK. |
 | LingualearnLingualearn provide extraordinarily high quality language learning courses and translation services to businesses and individuals through class room teaching, CD's, DVD's and via the web. |
 | On a rollThere are a number of ways of enjoying the South Downs, there are plenty of ways getting down a hill. Orb 360, however, have come up with a way of combining the two to create a whole new experience. |
 | Effective Marketing DayPlatinum Finace's entire staff of 10 spent the day at The Effective Marketing Company's offices to increase team cohesion, set goals, develop marketing messages and strategies and assign tasks ahead of their move to theor impressive new offices. |