Marketing comment

Once you go Mac

12th July 2009 published by Martin Henley

Apple LogoI honestly thought that I had exorcised all evil from my life; drink, drugs, caffeine, nicotine, salt, sugar, carbohydrates, toxins,  - the whole lot, gone. I would have argued that my life was pure, that there was nothing left to give up.

Then I took a leap of faith and realised that you really can, if you have the motivation, the courage, if you are willing enough, if you are committed enough, if you have the support of family and friends that really love you, and you are in touch with specialists who have the knowledge, skills and energy, you can actually give up Microsoft.

Now it is probably wrong of me to wonder if the launch of Vista is accountable for the worldwide economic downturn but what I can tell you is this - I love my Mac, and once you go Mac you don’t go back.

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